We shaped Placement Perfumes' identity, with professionalism, care, and a unique aesthetic. The result is a visual identity as distinctive as their fine fragrances, including gradients infused with nostalgia, echoing the digital age, while avoiding clichés.
Our client wanted to create an original visual identity that reflects the love and craftsmanship behind Placement Perfumes, while conveying freshness, sincerity, and inspiration from nostalgia and the dawn of the digital age. The client sought a coherent brand aesthetic and a designer who could understand and elevate their vision. They wanted to avoid generic trends and clichés while instilling confidence in the brand's creativity.
We responded by crafting a visual identity for Placement Perfumes that celebrates their unique story. Our design emphasizes uniqueness, using gradients as a versatile element for future collections. The resulting aesthetic, infused with a hazy art direction, exceeded the client's expectations, instilling pride in the brand's exceptional appearance and products.
Photography: French Bre(a)d